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HIT Entertainment Limited (commonly written as HiT) was a British-American entertainment company founded in 1982 as Henson International Television, the international distribution arm of The Jim Henson Company, by Jim Henson, Peter Orton, and Sophie Turner Laing. Orton alone took over the company in 1989 upon learning Henson's intent to sell the company to The Walt Disney Company. HIT owned and distributed children's television series such as Thomas & Friends, Fireman Sam, Bob the Builder, Pingu, Barney & Friends, and Angelina Ballerina.
HIT Entertainment was one of several partner companies, alongside NBCUniversal, PBS, and Sesame Workshop, that founded PBS Kids Sprout, with many of HIT's shows airing on the channel as a result at the time.
On 1 February 2012, HIT Entertainment was acquired by Mattel, as Mattel was initially only interested in the Thomas & Friends brand in its acquisition, according to Deadline Hollywood. Mattel absorbed the company on 31 March 2016 into its then newly created division, Mattel Creations.